ekar launches car subscription in Saudi Arabia


ekar has activated its car subscription within its ‘Autonomous Driving Super App’ across Saudi Arabia in partnership with some of the Kingdom’s largest car rental companies. The car subscription is launching its services in Riyadh, Dammam, Jeddah, Mekkah, Taif, Abha and Jaizan in its first phase. Following the success in the United Arab Emirates, it is now ready to bring its subscription rental expertise to Saudi Arabia and target a US $ 2.5 billion rental and leasing market, according to Mordor Intelligence.

Ekar’s subscription leasing offers its customers the convenience of owning a personal car without the costly commitment of owning a car. Subscription cars are home delivered, come with the convenience of insurance, maintenance, roadside assistance with the options that vehicles can be traded in, traded in or returned at any time.

Vilhelm Hedberg, founder of ekar, said: “ekar carsharing in Saudi Arabia has seen an increase in demand for longer-term bookings during the pandemic, particularly with female drivers choosing ekar as their ‘first solution for car’. The launch of subscription rental is a perfect solution for our 100,000 users in the Kingdom. The market is emerging in Saudi Arabia, and the combination of subscription rental and carsharing will make ekar the only app on the market that offers the full vertical of carsharing, by the minute carsharing. multi-month subscriptions.

ekar partners with some of the largest car rental companies in the world and connects fleets with renters. Its integration with CarPro enables ekar to ensure that any car’s availability is just a click away, avoiding painful drops due to car shortages in the rental car space. In a world of car scarcity, fleet optimization is the key to success, and ekar Mobility OS enables a seamless subscription rental experience with guaranteed car availability.

ekar has served over 250,000 customers and booked 1.5 million trips in the United Arab Emirates and Saudi Arabia. ekar is now tackling the global automotive subscription services market, which is expected to exceed $ 40 billion by 2026 and will be launched in Thailand, Malaysia, Turkey and Egypt over the next 12 months.


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